Wow Your Donors with Personalized Video
Video is incredibly powerful. It can be an amazing tool for fundraising — especially for donor stewardship.
Everybody has a video camera these days … it’s built right into our smartphones. You don’t need fancy equipment. You already have it. Just turn it on and say “thank you.”
Please watch the video above if you’d like to see a sample of what this looks like.
You can do this. All you need is a smartphone, a message to share and email — that’s it!
Imagine sending personalized video emails to your donors simply saying “thank you” and showing your program in action. Remember to use phrases like “you made the possible” and “we couldn’t do this without you” to make the donor the hero of your video. Have you ever received one of these? I bet your donors haven’t either.
What are your thoughts? Join the discussion in our private Facebook group, the Fundraising Fish Fry. @fundraiserchad and the other 200+ fundraisers in the community would love to hear from you!
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